Dieter Rams designed products to last a lifetime — and he's horrified by how we throw things away

For more than 50 years, Rams made an indelible mark on product design, predominantly at the German electronics company Braun, with a focus on function over form and products that would last a lifetime.The effects of his influence are extraordinary — a legacy that transformed the nature of consumer products and, some would argue, defined the concept of good design.
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Modern design is all about making things last 1-3 years at best. Can't get a decent coffee maker that lasts these days, for example. Even Braun now makes stuff thats all quick wear plastics.